Thursday, October 27, 2011

GOLD COAST INNOVATION CENTRE CEO LUNCHEON WITH DR CLARENCE TAN

The Gold Coast Innovation Centre is pleased and privileged to welcome
Dr Clarence Tan to present a CEO Luncheon Forum:

What I did last Summer @ Singularity University, Silicon Valley - Trends in Exponential Technologies and Opportunities for Entrepreneurs



Dr Clarence Tan is the Entrepreneur in Residence Fellow at GCIC. He was recently selected to attend the prestigious Graduate Studies Program at Singularity University in NASA Ames Research Center in Silicon Valley**. Singularity University (SU) was founded in 2009 by Dr Ray Kurtzweil and Dr Peter Diamandis with founding sponsorship from Google, Cisco, AutoDesk, ePlanet Ventures, Nokia and Kauffman Foundation and hosted at the NASA Ames Research Center in Silicon Valley.

Clarence will talk about what he has learned about the exponential technologies and the opportunities and positive impact that these technologies will bring in the near future as well as the grand challenges in the areas of poverty, global health, security, energy, space and education.

Details for the event:

Date:
Wednesday 16th November 2011, 12pm for 12:30 – 2:30pm (inclusive of lunch)

Cost:
GCIC Members $15 per head, Non Members $35 per head (pay cash or cheque upon arrival or let Jeanette know if you would like to be invoiced

Location:
Gold Coast Innovation Centre
Building G39, Level 3 Meeting Rooms 3.38/3.41
Griffith University Gold Coast Campus,
Parklands Drive, Southport Qld 4222

Car Parking:
Parking details will be sent on acceptance of this invitation.

RSVP:
Strictly limited places. Please RSVP to Jeanette at admin@gcic.net.au

Saturday, October 15, 2011

Quick tips for taking pictures for your website

Getting strong images for your website doesn’t have to cost a fortune, and quite simply, if you have a reliable camera, the chances are you can do it yourself and save your self lots of money.

But before you reach for the camera, I recommend a visit to iStockphoto. At iStockphoto you can search for and purchase any type of image you maybe looking for, and for a small fee (approximately $1.50 Australian) purchase the rights to use a professional image.

Failing iStockphoto, i have put together four quick tips for taking pictures for your website.


1. Lighting, lighting and lighting. Depending on your subject be sure to make sure the lighting is right, and if you are using a flash, you should take into account how the flash might effect the picture, for example it may cast shadows for reflect off different surfaces. If you are taking internal shots you may want to switch on all the lights and use portable lamps to get the light just the way you want it. For example if you are a real estate agent, an external shot of a house at dusk, with all the lights on is always appealing.


2. Be creative! – Use Angles. Find a more interesting angle to present your item or shot. Don’t just take the same shot anyone would by just standing there. Try dropping to eye level or taking an overhead shot (depending on what you are taking a picture of). Also keep in mind if you are taking a picture of a person, a shot which is taken looking up to them gives the subject more power, whilst a shot with a downward look gives the subject less power, whilst straight on is neutral.


3. Hold the camera steady - Nothing worse than a bunch of blurry shots. Use a tripod as much as possible to keep your shots steady. Especially when photographing people.

And finally, if you are planning to use the images you use on your website in other marketing collateral like brochures, make sure you take the highest resolution possible, because, images used on the web are much smaller than those required for brochures and posters.